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How Western Star is Making Trucking Cool Again to Attract New Drivers
April 04, 2025
PORTLAND, Oregon, April 4 -- Daimler Trucks North America, a heavy-duty truck manufacturer, issued the following news:

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How Western Star is Making Trucking Cool Again to Attract New Drivers

PORTLAND, Ore., (April 2, 2025) - As the trucking industry faces a critical need to attract and engage new talent, Western Star, a brand of Daimler Truck North America (DTNA), has found a way to help inspire the next wave of drivers through its annual Star Nation ex . . .

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