Tuesday - November 26, 2024
Nielsen Data Shows Podcasts More Popular Than Ever With Australian Audiences as Number of Older Listeners Jumps 49% in Just 12 Months
October 01, 2024
NEW YORK, Oct. 1 (TNSres) -- Nielsen Co., an information, data and measurement company, issued the following news:

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- Popularity of podcasts in Australia up 16% YoY

- Number of over-60 listeners jumps 49%

- Comedy is king when it comes to podcast content

- Women love true crime podcasts, men prefer sport and business content

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Sydney - September 30, 2024 - Nielsen's latest Advanced Audiences data, . . .

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