Foundation for Economic Education Issues Commentary: The Tricky Business of Branding
January 24, 2024
January 24, 2024
DETROIT, Michigan, Jan. 24 -- The Foundation for Economic Education issued the following commentary on Jan. 23, 2024:
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The Tricky Business of Branding
By Kimberlee Josephson
Brand development has become a major focus for firms hoping to find or maintain success in advanced markets. According to Steve Forbes, "Your brand is the single most important investment you can make in your business." And he certainly is right.
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The Tricky Business of Branding
By Kimberlee Josephson
Brand development has become a major focus for firms hoping to find or maintain success in advanced markets. According to Steve Forbes, "Your brand is the single most important investment you can make in your business." And he certainly is right.
. . .