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Tulane University: No FOMO Here - Study Finds Social Media Photos May Drive New Customers Away
October 17, 2023
NEW ORLEANS, Louisiana, Oct. 17 (TNSres) -- Tulane University issued the following news release:

Social media marketers sharing photos of people vacationing in exotic locales or attending events at exclusive venues may actually be driving new customers away, according to a recently published Tulane University study.

The study analyzed more than 14,000 Instagram travel photos from a top influencer and conducted a series of experiments that asked viewers to choose between . . .

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