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University of Dallas Campus: Study Explores How Social Network Users Decide To Make Friends
June 10, 2023
RICHARDSON, Texas, June 10 (TNSjou) -- The University of Dallas campus issued the following news:

Social network companies use a variety of methods, such as a friend recommendation, to increase connectedness and user engagement within the network, but how each company does so effectively is not widely known.

In a paper published in the April issue of the Journal of Marketing Research, a researcher at The University of Texas at Dallas has uncovered some important drivers . . .

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